In 1892, the leading international publication Vogue was launched.
For more than a decade, the magazine was a weekly social publication, gaining fame well into 1906 after it changed hands. The new acquirer, Conde Nast, acted quickly; take the magazine abroad, making it available in 9 different countries. He then turned the magazine into a biweekly publication with women-centric articles and a focus on fashion.
Popularity over the years
Vogue magazine has successfully survived for over a century and has grown with civilization. The magazine’s greatest success is based on posting the right information at the right time. During World War II, because of the wars abroad, women in the United States became more dependent on Vogue for their fashion trends. It was at this time that the magazine caught the attention of readers who would turn out to be their most trusted followers. During the Great Depression, Vogue magazine published articles about affordable fashion that gave it the much-needed boost to make it a fashion frontrunner.
Vogue Magazine was one of the first magazines to introduce photos in their magazines; women could not only read about fashion but also take a good look at it. This made it an instant hit with the women. They were able to handle fashion more efficiently while expressing their individuality. It was also the time when ready-made garments became available and soon women were able to replace expensive fabrics with affordable clothing.
The influences that made the difference
In the 1960s, Vogue magazine began to showcase models, launching the careers of many famous faces. Diana Vreeland was the new editor-in-chief who focused on the magazine’s women’s issues and everyday issues. From the year 1971 Grace Mirabella became the editor-in-chief and made Vogue magazine a monthly publication. She incorporated some bold changes to the magazine and the circulation increased dramatically; from 450,000 to 1.4 million.
Her successor and current editor-in-chief Anna Wintour has given the magazine what is considered an ultimate success. She portrayed jeans as fashionable casual wear for women by putting women in jeans on the cover of the magazine. She has also played a key role in introducing fashionable trends. With a reputation for being a tough boss, Wintour certainly challenges its employees.
Today, Vogue magazine has a circulation of more than 11.3 million and 1.3 million online readers and attracts women between the ages of 18 and 50. The ‘Healthy Body Initiative’ has now been going on for 1 year; stick to not encouraging skinny models and models with eating disorders.
Digital Vogue Magazine
Now available online, they are champions of cost-effective, digital initiatives. If you choose an annual Vogue Magazine subscription, you will get significant savings! Vogue is available on the web and tablet platforms and magazine issues can be read on the iPad, iPhone, Androids, and also on Windows 8. The magazine comes alive when you read it and it is the next generation solution for all magazine lovers.
Digital magazines are steadily gaining popularity due to their mobility and convenience. Vogue digital magazines are extremely interactive and have a glossy feel to them. If you love Vogue magazine, get eco-friendly and subscribe to digital issues today. Not only will you get to read glossier versions of the content, but you’ll also save a tree structure.
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